4 theories that designate AI artwork’s default vibe

Aug 17, 2024
The image-makers are caught in a sample.Illustration by The Atlantic. Sources: GettyAugust 16, 2024, 6:05 PM ET That is Atlantic Intelligence, a publication during which our writers assist you wrap your thoughts round synthetic intelligence and a brand new machine age. Enroll right here.At this level, AI artwork is about as exceptional as the e-mail inviting you to avoid wasting 10 p.c on a brand new pair of denims. On the one hand, it’s miraculous that pc packages can synthesize photographs based mostly on any textual content immediate; on the opposite, these photographs are frequent sufficient that they’ve turn into a brand new sort of digital junk, polluting social-media feeds and different on-line areas with no explicit payoff to customers.However their large spam power isn’t only a query of quantity—these photographs additionally are likely to look fairly comparable. As my colleague Caroline Mimbs Nyce writes in a brand new story for The Atlantic, “Two years into the generative-AI increase, these packages’ creations appear extra technically superior … however they're caught with a definite aesthetic.” By default, these fashions are inclined to provide photographs with vivid, saturated colours; stunning and virtually cartoonish individuals; and dramatic lighting. Caroline spoke with consultants who gave her 4 theories on why that's.Finally, her reporting means that though tech firms are competing to supply extra compelling picture mills, the merchandise aren’t truly all that completely different ultimately—the state of affairs is extra “Pepsi vs. Coke” than “Toyota vs. Mercedes.” Maybe individuals will merely use whichever picture generator is most handy. That will clarify why firms equivalent to X, Google, and Apple are so keen to construct these fashions into current platforms: Picture mills aren’t magic anymore, however a characteristic to be checked off.Illustration by The Atlantic. Supply: Getty.Why Does AI Artwork Look Like That?By Caroline...

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